Only the Gifted is an apparel company based in California. This project entailed logo design as part of a larger, cohesive brand and visual identity design, and merchandise design.

This project was designed with a particular goal in mind: to give the client a logo that would be versatile and allow for variations featuring different colors and graphics tailored to a specific clothing drop. The final logo was a bold wordmark featuring the company name and a sword going through. The slogan was "Protect Your Gift" and the client wanted to lean into this motif.